From Far-Right Icon to Anti-ICE Icon: The Remarkable Transformation of the Amphibian

The revolution won't be televised, yet it might possess amphibious toes and large eyes.

Furthermore, it may involve a unicorn's horn or a chicken's feathers.

As protests against the administration persist in American cities, participants are utilizing the energy of a local block party. They've offered salsa lessons, handed out treats, and ridden unicycles, as officers observe.

Mixing comedy and politics – an approach social scientists refer to as "tactical frivolity" – isn't novel. But it has become a defining feature of protests in the United States in this period, embraced by both left and right.

And one symbol has proven to be notably significant – the frog. It began after video footage of a clash between a man in an inflatable frog and federal officers in Portland, Oregon, went viral. And it has since spread to demonstrations across the country.

"There's a lot going on with that small inflatable frog," states an expert, who teaches at UC Davis and an academic who focuses on creative activism.

The Path From a Cartoon Frog to Portland

It's challenging to talk about protests and frogs without mentioning Pepe, a web comic frog co-opted by extremist movements during an election cycle.

As the meme first took off online, it was used to convey specific feelings. Subsequently, its use evolved to express backing for a political figure, even a particular image shared by the candidate himself, portraying the frog with a signature suit and hair.

Images also circulated in certain internet forums in darker contexts, portrayed as a hate group member. Participants exchanged "rare Pepes" and established cryptocurrency in his name. His catchphrase, "that feels good", was used an inside joke.

But the character did not originate as a political symbol.

Its creator, the illustrator, has stated about his disapproval for its appropriation. Pepe was supposed to be simply a relaxed amphibian in his series.

This character debuted in an online comic in the mid-2000s – apolitical and famous for a particular bathroom habit. In a documentary, which documents Mr Furie's efforts to wrest back control of his work, he said his drawing came from his life with companions.

When he began, Mr Furie experimented with sharing his art to early internet platforms, where other users began to borrow, remix and reinvent his character. As Pepe spread into fringe areas of the internet, Mr Furie attempted to distance himself from the frog, even killing him off in a final panel.

However, its legacy continued.

"It shows that creators cannot own icons," explains Prof Bogad. "They transform and be reclaimed."

Until recently, the association of Pepe meant that frogs were largely associated with conservative politics. But that changed recently, when an incident between a protestor wearing a blow-up amphibian suit and a federal agent in Portland, Oregon went viral.

The moment occurred shortly after a decision to send military personnel to Portland, which was called "war-ravaged". Demonstrators began to assemble in large numbers outside a facility, near an immigration enforcement facility.

The situation was tense and an agent used a chemical agent at a protester, directing it into the air intake fan of the costume.

The individual, the man in the costume, quipped, stating he had tasted "something milder". But the incident became a sensation.

The frog suit fit right in for the city, famous for its eccentric vibe and left-wing protests that embrace the ridiculous – public yoga, 80s-style aerobics lessons, and nude cycling groups. Its creed is "Keep Portland Weird."

The frog was also referenced in the ensuing legal battle between the administration and the city, which contended the deployment was illegal.

Although a judge decided that month that the administration was within its rights to send personnel, one judge dissented, mentioning demonstrators' "propensity for wearing chicken suits while voicing dissent."

"It is easy to see this decision, which accepts the description of Portland as a war zone, as merely absurd," the dissenting judge stated. "However, this ruling is not merely absurd."

The action was halted by courts subsequently, and troops have reportedly departed the area.

However, by that time, the amphibian costume had become a potent protest icon for progressive movements.

This symbol was seen nationwide at No Kings protests recently. Frogs appeared – and unicorns and axolotls and dinosaurs – in San Diego and Atlanta and Boston. They were in small towns and big international cities like Tokyo and London.

The frog costume was sold out on online retailers, and saw its cost increase.

Controlling the Visual Story

The link between the two amphibian symbols – lies in the dynamic between the silly, innocent image and serious intent. Experts call this "tactical frivolity."

This approach relies on what the professor calls the "irresistible image" – usually humorous, it acts as a "appealing and non-threatening" performance that draws focus to a cause without directly articulating them. It's the goofy costume you wear, or the meme you share.

Mr Bogad is both an expert in the subject and a veteran practitioner. He authored a text called 'Tactical Performance', and taught workshops internationally.

"One can look back to historical periods – under oppressive regimes, absurd humor is used to express dissent a little bit and while maintaining plausible deniability."

The purpose of this approach is three-fold, Mr Bogad says.

When protesters confront a powerful opposition, humorous attire {takes control of|seizes|influences

Katherine Mcintosh
Katherine Mcintosh

Elara is a seasoned journalist with over a decade of experience in international reporting and storytelling.